Final Mastery Reflection

As I continue in my role as a Marketing Coordinator, I find myself focused on both expanding my skills and exploring new opportunities within the marketing field. My primary goal has always been career growth, and I’m committed to leveraging every opportunity to advance in my profession. To do this, I’ve updated my resume and begun making meaningful connections with industry professionals. Networking has proven invaluable, offering insights into emerging trends and potential openings within marketing that align with my skills and interests. While I have gained knowledge with this course, digital marketing is an industry that is always evolving. Therefore, I will actively seek out online courses and webinars to keep up with the fast-paced marketing landscape.

I was presented with an opportunity to participate in a mock interview with my Career Development representative. This experience served as a good reminder of the importance of preparation and communication when presenting oneself in a professional setting. The mock interview provided a safe space to practice answering difficult questions and receiving constructive feedback, which has boosted my confidence going into real-world interviews.

The overall experience of the Online Digital Marketing Master’s Program has been insightful. The curriculum was designed to be both informative and practical, covering a wide range of essential marketing topics like digital advertising, brand strategy, and customer analytics. What I appreciated most was the flexibility of the online format, which allowed me to balance my full-time job with my coursework. This made it possible for me to apply the lessons I was learning in real time at work, strengthening my ability to contribute to projects while simultaneously enhancing my knowledge. I feel more confident about stepping into the next phase of my career, as I have a deeper understanding of the digital marketing landscape and the skills needed to succeed in it. I am grateful for the insights I’ve gained, and I look forward to continuing my growth as a marketing professional in an industry that’s always evolving.

Anslie Bass - December 17, 2024